Last issue: February 2017
Welcome to the March issue of ERA’s monthly wrap-up, designed to provide you with a quick, convenient way to catch up on information, announcements and other news you may have missed.
Watch for future issues coming during the FIRST week of every month.
To share recent newsworthy or noteworthy items and/or calendar dates with your fellow members, please email email@example.com.
POS Index Update
• Budde Marketing, which provides monthly POS Index reports to ERA members, has issued its latest summary, running from January 2016 through January 2017. Go to era.org to view the new index. Based on new new analytics, January 2017 showed a good start to the year. When comparing January of 2016 to January of 2017, there was an increase of 6 percent for POS in January of this year. For details on Budde Marketing’s services, visit BuddeMarketing.com.
Industry News and Other Items of Interest
• Remember that manufacturing data reports from the Institute for Supply Management (ISM) are released on or about the first of every month and can be accessed at ISM. The March 1 report says activity in manufacturing expanded in February, and the overall economy grew for the 93rd consecutive month. Also, of the 18 manufacturing industries included in the January report, the computers and electronics products sector was one of 17 reporting growth.
• Total capital spending by semiconductor companies will increase by 6 percent this year to an estimated $73.2 billion, according to a new forecast from IC Insights. The vast majority is coming from 11 chip companies that plan to spend $1 billion or more, accounting for about 78 percent of total global capital spending. Visit EETimes to view the full report.
• The latest January 2017 Red Hat survey on enterprise IoT indicates that interest in IoT is picking up, but actual roll-outs are being handled cautiously and carefully. The survey results also show that open source is well positioned to be a dominant technology, and partners are vital to project success. See IOTEvolution for more information.
• In the fourth quarter of 2016, worldwide server revenue declined 1.9 percent year over year, while shipments fell 0.6 percent from the fourth quarter of 2015, according to Gartner, Inc. In all of 2016, worldwide server shipments grew 0.1 percent, but server revenue declined 2.7 percent. Learn more at Gartner.
• According to IPC — Association Connecting Electronics Industries, North American printed circuit board (PCB) sales declined in January while the PCB book-to-bill ratio strengthened slightly. Total North American PCB shipments in January 2017 were down 4.0 percent compared to the same month last year. See the full report at EDACafe.
• A new Lucintel market report indicates that the global automotive semiconductor market is expected to reach an estimated $45.9 billion by 2022. The market is forecast to grow at a compound annual growth rate of 6.4 percent with opportunities in the passenger car and commercial vehicle segments. Read more at GlobeNewswire.
• Worldwide spending on public cloud services and infrastructure will reach $122.5 billion in 2017, an increase of 24.4 percent over 2016. Over the 2015-2020 forecast period, overall public cloud spending is expected to experience a 21.5 percent compound annual growth rate. See more at BusinessWire.
• The new, updated LinkedIn interface for its business-oriented platform started rolling out in January, and it is just hitting desktop and mobile devices. Learn why the new LinkedIn encourages B2B marketing to embrace its human side. Click on Skyword to read more.
• Placing digital marketing as a top priority is not new for marketers. According to a report by E-consultancy and Adobe, 56 percent of client-side respondents indicated that they are going to increase their social media marketing investment in 2017. Visit Marketing to view the report.
• As salespeople face increasing difficulty in making their numbers, a natural reaction is to double down on the things that have worked in the past. In order to drive rapid behavioral change with sales teams, managers have to set metrics that are aligned with the changes they want to see, along with the training, programs and support to help people be successful. See B2C for details.
• In a hyper-connected digital environment, there is a huge opportunity to take action on the data stored in CRM. An all-in-one sales and marketing platform that integrates CRM with email marketing can transform your data into personalized, relevant messaging that will enhance your ability to generate more leads and increase sales. Visit Forbes to learn more.
• ERA’s next free teleforum is coming up on Tuesday, March 21, at 3 p.m. Eastern time. The topic, “Operating Remotely: Reviewing and Managing Employees,” will be discussed by sales coach/consultant Nicki Weiss and co-facilitators Mark LaPointe of SMC Diodes and Rick LaPiana of Cain-Forlaw Company. To register, go to ERATeleforum. And remember that the audio files of all ERA teleforums are always available to members. To read all the program details and to download one or more files, click on TeleforumLibrary.
• The Spring 2017 issue of The Representor, the largest issue of the year, will be distributed at EDS. The issue will include a supplemental section that showcases display ads from rep firms, manufacturers, distributors and service providers. The deadline to reserve your ad space in the EDS Supplement is March 10. All ads also will be posted on The Representor page of ERA’s website for three months. For more information, contact Stephanie Tierney, or visit EDSAds to reserve your ad.
• As this newsletter is being published, ERA’s 48th Management and Marketing Conference has just wrapped up in Austin, Texas. Close to 250 reps, manufacturers and distributors were registered for the two full days of general sessions and numerous breakout seminars plus social and networking events. Look for conference highlights in the Spring issue of The Representor. All members will be able to download audio files of all general sessions and several breakouts plus the actual presentations and/or handout materials from ERA’s website. Watch for the notice, coming later this month, that the post-conference pages are available at ERA.org.