Previous issue: June 2017
Welcome to the July issue of ERA’s monthly wrap-up, designed to provide you with a quick, convenient way to catch up on information, announcements and other news you may have missed.
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POS Index Update
• Budde Marketing, which provides monthly POS Index reports to ERA members, has issued its latest summary, running from January 2016 through May 2017. Go to era.org to view the new index. The report shows that May 2017 shot back up from the April 2017 numbers. The period from May 2016 to May 2017 shows a 6.5 percent increase year over year. In addition, the first five months of 2017 are up 4.2 percent from the same time period last year, and more than 80 percent of manufacturers included in the index are showing increases for 2017. For details on Budde Marketing’s services, visit BuddeMarketing.com.
Industry News and Other Items of Interest
• Remember that manufacturing data reports from the Institute for Supply Management (ISM) are released on or about the first of every month and can be accessed at ISM. The July 3 report says economic activity in the manufacturing sector expanded in June, and the overall economy grew for the 97th consecutive month. Also, of the 18 manufacturing industries included in the June report, the computers and electronics products sector was one of 15 reporting growth.
• Worldwide shipments of PCs, tablets and smartphones are expected to exceed 2.3 billion units in 2017, a decline of 0.3 percent from 2016, according to Gartner, Inc. The market is forecast to return to growth in 2018 with a 1.6 percent increase in shipments. Visit PRWire to view the full report.
• Worldwide sales of semiconductors reached $31.9 billion for the month of May 2017, an increase of 22.6 percent compared to the May 2016 total of $26 billion, according to the Semiconductor Industry Association (SIA). Year-to-year growth in May was the global market’s largest since September 2010. See SIA for details.
• The average selling price (ASP) of DRAM chips is projected to increase by 5 percent in the second and third quarters of 2017 as tight supply persists, according to DRAMeXchange. New applications for DRAM, such as graphic processing, cloud computing and automotive electronics, have helped to stabilize the ASP. See the full report at EETimes.
• Total spending on IT infrastructure products for deployment in cloud environments will increase 12.4 percent year over year in 2017 to $40.1 billion, according to a new forecast from the International Data Corporation (IDC). Public cloud data centers will account for the majority of this spending (60.7 percent) and will grow at the fastest rate year over year (13.8 percent). See more at IDC.
• Production of electronics has been accelerating in the last several months, contributing to strong growth in the semiconductor market. The U.S. electronics production three-month-average change has been over 5 percent since December 2016. Learn more at SC-IQ.
• Fitness monitors and other wearable devices are changing the ways insurance, including property and casualty insurance, is bought and sold. CCS Insight projects that 411 million smart wearable devices, worth $34 billion, will be sold in 2020 — a 143 percent increase over wearables sales in 2016. Read more at PRWeb.
• Content optimization is taking over as an effective advertising medium. Learn how an interactive content format, testimonials, search engine optimization, calls to action and outsourcing can supercharge advertising efforts. Click on Entrepreneur to read more.
• More and more job seekers are complaining about their experiences, everything from the online application process to responses after interviews. Find out how the drop in unemployment is putting pressure on companies to focus their attention on candidate experiences as part of their talent acquisition strategy. See Forbes for more.
• What is the best way to pass along a price increase to expand revenue while minimizing risk? A study reveals that there is a proper time to provoke and challenge the customer, “but it is not when you are trying to keep them or get them to pay more.” Visit SMM for details.
• Data is increasingly viewed as a strategic asset with real revenue impact for businesses of every size. As data occupies a more prominent position in corporate strategy, so too must the capabilities that enable businesses to effectively capture, transform and access that data; and it starts with data integration. Visit DCJ to learn more.
• Don’t miss the next free ERA teleforum scheduled for Tuesday, July 11, at 3 p.m. EDT. The topic, “Proactively Leading Change (Don’t be a wimp! Ready, Aim, Fire),” will be discussed by sales coach/consultant Nicki Weiss and co-facilitators: John Beaver, manufacturers’ rep at GSA; Todd Boyce, president of Quist Electronics; and Chris Porter, area director – business development of Digi-Key Corporation. To register for the teleforum, go to ERA-Saleswise.
• ERA has appointed the chair, vice chair and members of the committee tasked with the development of its 49th Management and Marketing Conference program, scheduled Feb. 25-27, 2018, at the AT&T Conference Center in Austin, Texas. The chair of the committee is Rick LaPiana of the Cain-Forlaw Company, and the vice chair is John Hutson, CPMR, of the MacInnis Group. Visit ERAConference for more details about the conference.
• ERA’s Chapter Officers Leadership Training (COLT) program has been scheduled for this coming fall. The one-hour webinar will be conducted on Oct. 24. That will be followed by a welcome reception and dinner on Wednesday, Nov. 8, and in-person workshop on Thursday, Nov. 9, in Chicago. Chapter leaders: Please begin now to discuss with your chapter board those volunteers who should attend COLT this year. Click on COLT or contact Stephanie Tierney for more information.
• The Summer 2017 issue of The Representor, featuring a cover story by Nancye M. Combs of, president and CEO of HR Enterprise, Inc., titled “Capitalizing on the assets of millennial employees,” will be arriving in your mailboxes soon. The online edition will be available on the ERA website by July 10. Visit Representor to view the Summer issue.
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