Keynote: IT’S SHOWTIME! Collaborate, Differentiate and Accelerate to Perform at Your Best”
Speaker: Jon Petz of Bore No More, author, humorist and former telecom industry executive and manufacturers’ rep
As leaders in the global electronics industry, it’s not enough to just show up and do what you’ve always done. Today’s reps, manufacturers and distributors must collaborate and accelerate to action to bring your “A” game every day. It’s critical to differentiate your company by providing unexpected value in unexpected places — not just meeting expectations but delivering an experience. Jon Petz will provide a mindset and, with real-life experiences, demonstrate that business today is NOT a dress rehearsal … IT’S SHOWTIME!
DEMAND CREATION, PART 1: Who Is (or Should Be) Doing What?
Moderator: Walter E. Tobin, ERA CEO
Participants in this session will be two reps (Mike Lasley of ION Associates and Mark Conley of O’Donnell Associates North), two manufacturers (Tony Tomasso of Panasonic Industrial Devices and Laurence Sweeney of NKK Switches of America) and two distributors (Randall Restle of Digi-Key Electronics and Russell Rasor of Mouser Electronics).
Discussion will focus on the key question of who is, or should be, doing what in the demand creation process.
DEMAND CREATION, PART 2: From the Design Engineers’ Perspective
Moderator: Walter E. Tobin, ERA CEO
Participants in this session will be design engineers of varying levels of experiences from companies of different types and sizes. They will be interviewed about their sources in their design cycles and their views of manufacturers’ sales/FAE teams, and websites, rep firm and distributor sales/FAEs.
AMAZON: What You Need to Know about Its Current and Future Sales Model
Speaker: Colin Puckett, Amazon Senior Marketing Manager
Have you been wondering what Amazon is up to? In this program, attendees will hear from Amazon executives about the company’s presence and initiatives in the electronics industry as well as its future plans. Time for attendees to ask questions and provide feedback will be included.
NEW ENERGY MARKETS: Where Are the Opportunities?
Speaker: Gordon Hunter, President and CEO, Littelfuse
This session will address the changing landscape of energy generation, efficiency and conservation, and the opportunities that are developing in many segments for new applications and development. Multiple end markets, from solar to storage and EVs to IoT, will develop new opportunities for growth at the component level, which will help drive the electronics industry forward.
DO ROBOTS POOP? Technology’s Impact and Influence on the Evolution of Human Life
Speaker: Michael Knight, SVP Americas, TTI, Inc.
The tech industry has been in a rut since coming out of the great recession. In the past, there have been big events in technology that have fueled explosive periods of growth. Everyone has been waiting for the next big, industry-driving event to reveal itself. The reality is that it isn’t likely to be one big event that triggers the next hot market. It is going to be many, many small events strung together over time that are going to drive the electronics industry forward. The tech products now being developed will not only be the source of industry growth, but they will be the source of evolutionary change in the way people live, where they live and how long they live. They will also be the cause and the effect of evolution in business models and the path to market for electronic components. This presentation will explore today’s headlines for glimpses of what the future has in store for all.