Winter 2024

COVER STORY

• The serving salesperson: Moving from a selling mindset to a serving mindset, by Dr. Daniel McQuiston

FEATURE ARTICLES

• 2024 ERA Conference Update, by Adam Anderson, CPMR, Conference Chair

• 2023/2024 Member Industry Survey Results

DEPARTMENTS & COLUMNS

• Someone You Should Know — Brent Corsetto

• Rising Stars — Patrick Coyne

• Welcome, New Members! — ERA’s newest member reps, manufacturers and distributors

• Executive Commentary, by Walter Tobin — A peek back and a look ahead

• Viewpoints, by John O’Brien, CPMR — Lessons from a friend…

• From the Top, by Chuck Tanzola, CPMR — Toto, I’ve a feeling we’re not in Kansas anymore…

• ERA XCOM Digest — Updates on Industry, Education, Distribution, Manufacturing & Membership

• Legally Speaking, by ERA Legal Counsel Adam Glazer — Judge adds exemplary damages to verdict delivered by the “Windfall Gals”

• Tax Matters, by Bruce E. Bell, CPA/Attorney — Avoiding 5 percent owner status for retirement plan distribution purposes

• Tech Corner – 5G + TSN: For the industrial automation of the future

• Chapter News — The local activities of the 22 chapters of ERA

• News Beat — Industry and ERA news

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