Continuing Education

IPA – MRERF

ERA’s Commitment to Performance Academic Research Projects, professional certification programs and other resource development are provided by the Manufacturers’ Representatives Educational Research Foundation – MRERF.

Open the section below for more information on the CPMR, CSP and MBP programs offered through MRERF:

CPMR, CSP and MBP Programs

The CPMR Program

The CPMR curriculum provides participants with greater understanding and insight into operating a more effective firm. In all, it takes three annual sessions or two years and one week to complete the certification program. After completing the third year, graduates earn the right to use the distinctive CPMR designation and gain membership to the Institute for Professional Advancement (IPA), MRERF’s educational subsidiary.

Large firms or one person operation, current or future owners or managers of independent manufacturers representatives may apply. Reps are also known as brokers, agents or outsourced sales. CPMR Candidates come from a variety of industries…from soup ingredients to nuts and bolts, and the equipment used to make or package them…they all enjoy CPMR. Click here for more information and to browse the CPMR curriculum.

The CSP Program

The Certified Sales Professional (CSP) program gives a thorough understanding of consultative selling. From business creation to improved time and territory management; goal-setting to prospecting, and everything in between, attendees return to the territory with a renewed enthusiasm for selling. Public sessions CSP are held multiple times a year in sites all across the United States. Private sessions are also available for fifteen or more attendees. Click here for more information and schedules.

The MBP Program

The Manufacturer’s Best Practices (MBP) is a two day workshop to learn how to manage reps. You will learn how to better manage your rep network, and learn best practices that can be implemented immediately. Click here for more information and schedules.



Free bi-monthly, one-hour, interactive Teleforums

ERA provides free access for members to teleforums that cover a variety of rep business and sales-related topics designed specifically for rep firm, manufacturer and distributor participants. All teleforums are presented by Nicki Weiss of Sa1eswise, sales columnist in The Representor, and are co-facilitated by a veteran ERA member rep.


ERA Teleforum Library

Since January 2009, ERA has offered 30+ teleforums covering a broad range of topics for rep, manufacturer and distributor personnel, and as an ERA Member you can now access the audio files of these programs.


ERA Management and Marketing Conference

Through this annual conference, ERA provides how-to and informational programs, workshops and networking focused on sales management, marketing and sales/industry trends.


ERA University 

This exciting service offers ALL ERA member firm personnel (and families) HUNDREDS of low-cost, ON-LINE courses to boost your knowledge, skills and professionalism.

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