Representor Summer 2024 - Feature Article


electronica 2024 paves the way for an all-electric society

As an established industry event, electronica has been bringing the international electronics industry together for 60 years – the next time will be from November 12 to 15, 2024 at the Trade Fair Center Munich, Germany. In its anniversary year, the trade fair and conference will focus on an all-electric society, whether with innovations in the exhibition area, application-oriented lectures in the extensive conference and forum program or in sociopolitical discussions such as the CEO Roundtable.

“The high level of exhibitor interest in electronica continues. In 2024, we will occupy all 18 exhibition halls for the first time, together with SEMICON Europa, being held in two halls at the same time. That means we are heading for the biggest electronica ever and will once again cover the entire range of products, technologies and solutions in the electronics industry,” said Katja Stolle, exhibition director. Compared to previous events, the share of international exhibitors has risen again in 2024 and will be around 60 percent. The trade fair has seen especially strong growth among companies from the U.S., South Korea, Japan, Taiwan and China.

Global innovation platform

With exhibitors from a total of more than 50 countries and all electronics sectors, electronica will bring the entire industry together at the technology hub of Munich. Companies ranging from key players to startups will showcase their innovations that are helping to pave the way for an all-electric society. The exhibition area will feature several new or expanded offerings: the EMS Pavilion, bringing together manufacturing service providers for electronic components, the Printed Electronics Pavilion, where suppliers of flexible and printed electronics will present themselves, and the Sensor Pavilion.

Stimulus, trends and practical knowledge

“Since electronica sees itself as THE innovation meeting point and driving force in the industry, we attach great importance to a comprehensive, future-oriented supporting program that leaves plenty of room for exchanging specialist knowledge and ideas,” said Caroline Pannier, deputy exhibition director of electronica. The focus will be on topics such as sustainability, artificial intelligence, e-mobility, smart energy, automation or connectivity, which underline the significance of the electronics industry as an enabler for sustainable technologies. At the CEO Roundtable, top decision-makers from the industry such as Jochen Hanebeck (Infineon), Jean-Marc Chery (STMicroelectronics) and Kurt Sievers (NXP Semiconductors) will discuss the latest trends and challenges. At the accompanying conferences, experts will talk about current developments in the areas of automotive and wireless systems and applications.

The extensive forum program will focus on practical knowledge. Existing topic areas have been expanded and new thematic focal points added such as AI, machine learning and women in tech, so that the electronica forums cover practically all fields of application. The former Embedded Platforms Conference has become the Embedded Platforms & Industrial Control Forum, with an even stronger focus on mechanical engineering and automation. Another important part of the supporting program are initiatives for career planning and promoting new talent in order to counter the ever-present shortage of skilled workers.

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