ERA COLT Online - Section 5 - Education and Communications

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Continuing Education

Free bi-monthly, one-hour, interactive Teleforums

ERA provides free access for members to teleforums that cover a variety of rep business and sales-related topics designed specifically for rep firm, manufacturer and distributor participants. All teleforums are presented by Nicki Weiss of Sa1eswise, sales columnist in The Representor, and are co-facilitated by a veteran ERA member rep.

ERA Teleforum Library

Since January 2009, ERA has offered 30+ teleforums covering a broad range of topics for rep, manufacturer and distributor personnel, and as an ERA Member you can now access the audio files of these programs.

ERA Management and Marketing Conference

Through this annual conference, ERA provides how-to and informational programs, workshops and networking focused on sales management, marketing and sales/industry trends.

General information about our last conference …

The 2017 program is being designed around our theme — “Collaborate, Differentiate, Accelerate! Drive to Excellence” — to emphasize the critical collaboration necessary among reps, manufacturers and distributors in serving our customers and each other … the need to differentiate our companies in today’s ever-evolving global marketplace … and the demand to accelerate the rate at which we change to remain profitable. We urge you to bring your younger-generation personnel to help cover all the breakouts you’ll want to attend and to introduce them to the unique experiences of an ERA conference.

ERA University… Offers ALL ERA member firm personnel (and families) HUNDREDS of ON-LINE courses.

Boost your knowledge, skills and professionalism and is in partnership with ed2go, an affiliation of 1,500 U.S. educational institutions. ERA UNIVERSITY delivers …

  • Instructor-facilitated classes with live interaction to connect with both faculty and fellow students.
  • Access to lessons when you choose, where you choose, any time, 24-7.
  • A vast array of courses, covering sales and marketing, business skills, software training and technology, personal development and much, much more.
  • Easy on-line registration … with NO textbooks required … and NO minimum or maximum class sizes.
  • Certificate of completion for each course.

Most classes run for six weeks and include 12 two-hour lessons (that’s 24 hours of instruction!) for just $79 per course.

To view the entire catalog, read all the details about each class and instructor and register, visit ed2go …

Publications and Communications

The Representor Magazine
Browse online or order your subscription now! (Members receive The Representor at no cost, but additional subscriptions for member firms and subscriptions for non-members are available.)

The Representor Archive
ERA members are free to browse online or download articles from of all Representor issues published in the past four years.

ERA Quick Connections
ERA’s monthly e-newsletter provides members with a convenient way to catch up on business information, announcements and events of interest.

These targeted e-mail blasts are FREE to manufacturer members. All current Lines Available are also listed on the ERA website.

The most widely used online, searchable source for finding rep candidates is the ERA Locator.

The ERA Electronics Industry Dictionary of Abbreviations, Acronyms, Nicknames, Terminology is available to ERA members as a searchable glossary of industry terms and acronyms – make sure to check periodically for updates!

ERA is linked to the world through it’s social media network …