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> ERA Quick Connections – March 2023, Vol. 2

March 2023, Volume 2


Our base point of January 2021 saw the COVID-19 pandemic begin to lose steam, resulting in a significant rebound in POS activity. That being said, due to the strong growth in 2022, there is the good probability that we will see a slowdown of POS activity in 2023. Distributor inventories have swelled and demand has begun to slow down a bit. Outside influences will also affect 2023, including supply chain issues, inflation, the Ukraine/Russia conflict, etc.

Looking at January 2023, POS activity was almost identical to December 2022 and about 10 percent ahead of January of last year. Normally January reflects an uptick over the December number; however, this January was basically flat when compared to last month.

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> The Biden administration this week invoked the Defense Production Act to direct $50 million towards U.S. and Canadian production of printed circuit boards, citing the need for the technology for nation defense. Read more.

> Electronics 360 reports on how the supply chain is affecting the auto industry in the beginning of 2023. Read more.

> Bard is Google’s answer to Chat GPT – Google’s VP of product is calling it a “creative collaborator” rather than a search engine. Read more.


> If you missed ERA’s virtual demonstration of the new ERA tool last week, it is available for viewing. View FAQs about this new exciting tool and don’t miss out – register your company for ERA today!

> Where will you be in 6 weeks? We hope to see you at the EDS! Time to firm up appointments: Check out the Matchmaking utility – new for EDS 2023. See which companies are actively looking for new relationships. Remember that everyone in the show venue must display an EDS 2023 badge – make sure all invitations to meet include this information. See you there!

> A great feature ERA offers its members is the ERA HoverMap! It is a one-stop shop for ERA members to view generally accepted zip codes within each territory/ERA chapter, DTAM data – (numbers now complete for CY2022!) – for those areas, and a list of member reps in each of those territories/chapters. Thanks to Budde Marketing Systems for continuing to provide this valuable data to our ERA members.


Click here to browse the searchable ERA Industry Calendar and ERA Chapter Events listings!



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