SCJ

Share Capture Journal

SATA

Serial Advanced Technology Attachment

SAM

Strategic Account Manager

or

Served Available Market. The portion of the Total Available Market for which a company offers a product or services solution.

SA

Strategic Account

S/FTP

Overall shield over foil twisted pair (foil screen around each pair and overall shield over core). This designation refers to 10Gig cables.

Runway

The length of time a company has until it runs out of cash or money to spend. “We’re trying to get more runway with XXX for connectivity.”

RSVP-TE

An extension of Resource Reservation Protocol (RSVP), one of two standardized protocols for managing MPLS paths.

RSN

Real Soon Now

RSM

Regional Sales Manager

RSD

Regional Sales Director

ROTI

Return On Time Invested

ROM

Rough Order of Magnitude (used in quoting)

ROIC

Return on Invested Capital

RoHS

Restriction of Hazardous Substances directive that limits use of lead/other toxic materials in electronic components.

RMA

Returned Material Authorization

RJ

Registered Jack (RJ11 is used for telephone handsets and RJ45 is used for networking).

RIB

Reel-In-A-Box cable packaging method that facilitates cable payout, making installations quicker and easier.

RGS

Round Gray “Stuff”. This usually refers to round, gray jacketed electronic cables.

RFID

Radio Frequency Identification

Recalibrate

To correct a situation, make something right. Also to change or to rectify.