Winter 2024

Browse the Winter 2024 issue…
- Download PDF – Winter 2024 issue
- Cover Story – The serving salesperson: Moving from a selling mindset to a serving mindset
- Conference Update – All systems go for Austin!
- 2023/2024 Industry Member Survey Results
- Rising Stars – Patrick Coyne
- Someone You Should Know – Brent Corsetto
- Welcome, New Members!
- Executive Commentary by Walter Tobin, CEO — A peek back and a look ahead
- From the Top, by John O’Brien, CPMR – Lessons from a friend
- Viewpoints, by Chuck Tanzola, CPMR – Toto, I have a feeling we’re not in Kansas anymore…
- XCOM Digest – Industry Update/Rep Update/Manufacturing Update/Education Update/Distribution Update
- Legally Speaking, by Adam Glazer — Judge adds exemplary damages to verdict delivered by the “Windfall Gals”
- Tax Matters, by Bruce Bell, CPA — Avoiding 5 percent owner status for retirement plan distribution purposes
- Tech Corner — 5G + TSN: For the industrial automation of the future
- Chapter News
Spring 2024

Browse the Spring 2024 issue…
DOWNLOAD ISSUE PDF — Spring 2024
COVER STORY — Ensuring success in your succession planning — by Mark A. Noon
FEATURE ARTICLE — Mark Motsinger, CPMR, gratefully acknowledges his ERA Hall of Fame Award
***EDS SPECIAL SECTION*** — View this issue’s special EDS advertisers
Someone You Should Know — Mallerie Merchant
Rising Stars — Danielle Vitales
Welcome, New Members! — ERA’s newest member reps, manufacturers and distributors
Executive Commentary, by Walter Tobin — What gets measured, gets done
From the Top, by John O’Brien, CPMR —Accessing the customer
ERA XCOM Digest — Updates on Industry, Education, Distribution, Manufacturing & Membership
Legally Speaking, by ERA Legal Counsel Adam Glazer — Rep goes toe-to-toe with manufacturer — and wins every round
Tax Matters, by J. Christian Manalli, SFBBG — Tax-free benefits to help business owners attract and retain employees
Chapter News —The local activities of the 22 chapters of ERA
News Beat — Industry and ERA news
Summer 2024

Browse the Summer 2024 issue…
DOWNLOAD ISSUE PDF — Summer 2024
COVER STORY — Win the hearts and minds of your sales team: Best practices for managing a sales force — By Cameron English, CPMR
FEATURE ARTICLE — electronica 2024 paves the way for an all-electric society
Someone You Should Know — Shirley Mathew
Rising Stars — Dylan Yingling
Executive Commentary, by Walter Tobin — Our prices come with parts
ERA XCOM Digest — Updates on Industry, Education, Distribution, Manufacturing & Membership
Legally Speaking, by ERA Legal Counsel Adam Glazer — Sales rep prevails “up front” and recovers commissions and overrides
Tax Matters, by J. Christian Manalli, SFBBG — Buy-sell agreements are a key component for succession planning
Chapter News — The local activities of the 22 chapters of ERA
Tech Corner — Thermal management: Everything you need to know about fans
News Beat — Industry and ERA news
Fall 2024

Browse the Fall 2024 issue…
COVER STORY — Shaping your future salesperson now
FEATURE ARTICLE — A successful STEP
Someone You Should Know —Félix Cabañas
Rising Stars — Jen Angelo Smith
Executive Commentary, by Walter Tobin — A few Fall musings
ERA XCOM Digest — Updates on Education, Membership, Manufacturing, Industry, Distribution, Rep
Legally Speaking, by ERA Legal Counsel Adam Glazer — Locking up a sales rep in perpetuity? A presumptively bad idea
Talking Taxes, by J. Christian Manalli, SFBBG — Probate, explained
Chapter News — Chapter news from 22 chapters around the country
Tech Corner —Matter—The smart home standard: New boost for smart home devices